Welcome to Seattle Destination Training
Created and managed by Visit Seattle, this innovative and interactive online training course will provide you with the knowledge and skills to give your clients their best Emerald City Experience.


Discover the Beauty of Seattle with Visit Seattle
Dive into 6 active courses, meticulously designed to unveil the diverse tapestry of Seattle — the places, the people, and the unforgettable experiences. The Seattle Destination Training Program is your gateway to gaining rich destination knowledge, skills, and tools for confident client engagement.



Discover the Rich Tapestry of Our Courses
Seattle's Spirit: Sports & Events
Offers travel agents an in-depth look at Seattle's raucoussports scene and its annual calendar of must-attend events. From the passion of Seahawks football and Sounders soccer to the thrill of sailing and kayaking in Puget Sound, this course covers it all. Agents will also learn about Seattle's key cultural and music festivals, street fairs, and holiday celebrations, highlighting how these events contribute to the city's lively atmosphere. Equipped with this knowledge, agents can craft itineraries that cater to sports fans and festival enthusiasts alike.
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Mastering the Art of Selling Seattle
Designed to arm travel agents with essential strategies and detailed knowledge of Seattle's attractions, enabling them to showcase the city's unique offerings to potential travelers. This course will cover effective communication techniques, how to create tailored travel itineraries, and the use of digital marketing tools to highlight Seattle's arts and culture, culinary scene, sports and outdoor activities, and iconic landmarks. Agents will learn how to appeal to various traveler demographics, ensuring clients receive personalized and memorable travel experiences in the Emerald City.

Exploring the Great Outdoors: Seattle's Adventure Guide
Offers travel agents a comprehensive look at the abundant outdoor activities and natural wonders in and around Seattle. From the lush forests of the Olympic Peninsula to the majestic peaks of the Cascade Range and the serene waters of Puget Sound, this course covers it all. Agents will learn about Seattle's best hiking trails, biking paths, kayaking routes, and more, equipping them with the knowledge to create unforgettable outdoor adventure itineraries for their clients seeking to connect with nature and experience adventure in the Pacific Northwest.

Savoring Seattle: A Culinary Journey
Invites travel agents to explore Seattle's bustling food and drink scene, renowned for its fresh seafood, pioneering coffee shops, and innovative dining experiences. From the historic Pike Place Market to the city's array of craft breweries and distilleries, this course serves up the flavors that define Seattle and the Pacific Northwest. Agents will learn about Seattle's commitment to sustainable dining, the influence of diverse cultural cuisines, and the culinary festivals that celebrate this gastronomic richness. Equipped with this knowledge, agents can craft compelling travel itineraries that appeal to every palate.
